Data protection

Data protection statement

Gehörschutz und Kommunikation

Data protection statement

Data protection directive

General information
As part of our shared values of innovation, commitment and responsibility, we at the Sonova Group (that is, Sonova Holding AG and all of its subsidiaries) respect the privacy of all persons who have entrusted us with their personal data, including visitors to our websites, users of our applications, etc. This Data Protection Statement sets out the steps we have taken to comply with data protection requirements under Swiss, EU and other applicable laws which regulate the collection, storage, use and transfer (“Processing”) of personal data.

We consider the following to be personal data: any information from which someone can or could find out your identity, such as your name, address, e-mail address, the serial number of a device, your social-security number and the like. 

This Statement describes how we process the personal data we have received from you via a website or an application owned or operated by Sonova AG or one of its affiliates or subsidiaries (“Sonova” or “We”). This Statement applies solely to personal data collected by Sonova online, e.g., via websites, e-mail and other online tools and applications, but not to any offline collection. 

Please note that the information or services provided here by Sonova are intended only for adults and not for children under the age of 16 years. We do not knowingly collect personal data online from persons under the age of 16 years. Any person who provides their personal data here thereby declares that they are 16 years of age or older. Wenn Sie erfahren, dass Ihr Kind uns ohne Ihre Zustimmung personenbezogene Daten zur Verfügung gestellt hat, können Sie uns wie im Abschnitt „So erreichen Sie uns“ beschrieben darauf hinweisen. If we are notified that we have collected personal data from children under the age of 16 years, we will promptly take the necessary action to delete that information and the child’s profile.

Consent to collection
Wir erheben und verarbeiten Ihre personenbezogenen Daten im Allgemeinen, um Ihnen die angeforderten Dienstleistungen, Produkte und Informationen liefern zu können, Handlungen in Verbindung mit einem mit Ihnen geschlossenen Vertrag vorzunehmen, aufgrund unseres berechtigten Interesses an der Erstellung bestimmter Analysen und Statistiken, z. B. zur Verbesserung unserer Produkte und Dienstleistungen und der Inhalte unserer Websites und Anwendungen, sowie für administrative Zwecke. 

In some instances, we may ask for and will need your specific consent to the collection and use of your personal data, particularly in connection with sending you advertising materials or newsletters about our products and services. 

Update to this Statement
We may from time to time decide to update this Statement if necessary. In this case, we will post updated versions of this Statement on this page. A revised Statement will apply only to data collected subsequent to its entry into force. We request you to check this page regularly for the latest information on our data protection practices. Your continued use of our services following the posting of changes to the Statement will mean you accept those changes.

What personal data do we collect about you?
Most of our services do not require any form of registration, which means that you can visit our websites or use our applications without disclosing any personal data to us. However, some services may require you to register and therefore to provide us with your personal data. The types of personal data we collect depend on the relationship you have with Sonova and the services you use, but generally it concerns your name, contact details and information about your usage of the website or application. If necessary, we may also collect health-related information about you that you provide by responding to our questions and surveys. We may also obtain personal data by tracking your usage of our services, for example by using cookies (on the use of cookies, see more information below).

How do we use your personal data?
Wir dürfen Ihre personenbezogenen Daten wie in dieser Erklärung beschrieben nur nutzen, um Ihnen unsere Dienstleistungen zur Verfügung zu stellen und Ihre Anfragen zu beantworten und ansonsten nur im gesetzlich zulässigen oder vorgeschriebenen Umfang oder zur Unterstützung einer zivil- oder strafrechtlichen Untersuchung. Furthermore, we are allowed to anonymize or pseudonymize collected data for statistical purposes, in order to help us improve our products and services. If you do not want to provide us with this information, please do not utilize the corresponding functions on our websites or in our applications.

With whom do we share your personal data?
Sonova does not make a business out of your personal data. We only share your personal data with our subsidiaries, affiliated companies or other trusted business partners providing services on our behalf, such as for technical support, to evaluate the usefulness of our websites and applications, for marketing purposes (if we have your consent), or for other types of service delivery. In addition, we may share your personal data with advertising networks using cookies, provided we have your consent. We have entered into contracts with these parties to ensure that personal data are processed on the basis of our instructions and in compliance with this Statement and any other applicable confidentiality and security measures.

We will only share your personal data with these parties and other third parties mentioned above, including governmental authorities, if this is necessary to provide any services that you have requested or authorized, to protect your, our, or other persons’ rights, property or safety, to maintain the security of our services, or if we are required to do so on account of applicable laws, court orders or other government regulations, or if such disclosure is necessary to assist in a civil or criminal investigation or legal proceedings.

Please note that the above-mentioned Sonova affiliates and subsidiaries, as well as authorities, customers and suppliers with which we may share your personal data, may be located outside of your country of domicile, possibly including , but not limited to, countries such as the United States, whose data protection laws may differ from those in your country. In solchen Fällen werden wir durch die Anwendung entsprechender Rechtsmechanismen, z. B. EU-Standardvertragsklauseln, dafür Sorge tragen, dass angemessene Sicherheitsvorkehrungen zum Schutz Ihrer personenbezogenen Daten getroffen werden.

How do we protect your personal data?
Wir haben eine Reihe von Sicherheitsmaßnahmen zum Schutz Ihrer personenbezogenen Daten vor unbefugtem Zugriff, unbefugter Nutzung und Offenlegung ergriffen. These measures are consistent with technical and organizational measures generally acknowledged in the industry to be adequate security standards, including access controls, password protection, encryption, regular security assessments and the like.

For how long do we store your personal data?
We will store your personal data for as long as is necessary to fulfill the purposes set out in this Statement, unless a longer or shorter holding period is required or permitted by law.

How can you access or delete your personal data?
You have the right to know and inquire about what personal data we hold about you and to request that your personal data stored by us or a third party with whom we have a business relationship be corrected or deleted. Zudem haben Sie das Recht, der Verarbeitung Ihrer personenbezogenen Daten zu widersprechen oder deren eingeschränkte Verarbeitung zu verlangen, und Sie können Ihre lokale Datenschutzbehörde kontaktieren und eine Beschwerde bezüglich der Verarbeitung Ihrer personenbezogenen Daten einreichen.
If you wish to make such a request, please contact us as described in the “How to contact us” section below. Once you have provided satisfactory proof of identity, we will respond to your request within a reasonable period of time.

Cookies and Usage Tracking
Wir nutzen direkt oder über Dritte Cookies – kleine Textdateien, die beim Besuch bestimmter Websites automatisch auf der Festplatte Ihres Computers hinterlegt werden – und ähnliche Technologien, beispielweise Webanalysedienste wie Google Analytics.
Cookies enable us to store information such as your domain name, your Internet service provider, your operating system, the date and time of access, the pages you visited or the types of searches you performed. We collect such data for purposes including system administration and to pass on collected information to affiliates, business partners and/or providers who perform website and application analyses and website performance reviews on our behalf. 

We use this information to store your preferences and settings, to improve the contents of our websites and applications, to enable you to register with our websites and applications, to compile aggregated statistics to evaluate visitors’ usage of our website or website activity, or for internal and market-research purposes. 
You have the right to choose whether or not to accept cookies and to disable Google Analytics. Sie können die Speicherung von Cookies durch Websites auf Ihrem Computer oder Mobilgerät blockieren, indem Sie Ihre Browser-Einstellungen ändern. Please note, however, that if you choose to set your browser to reject certain functional cookies, you may not be able to use the full functionality of the website. For further information about the types of cookies we use, please refer to our Cookie Policy here. For general information about managing cookies, please go to the All About Cookies website ( Moreover, like most other websites, we also use Google Analytics. Google Analytics is a web analytics service by Google Inc. (“Google”). Google Analytics uses cookies and similar technologies to analyze how users use websites and to provide other services related to usage of the website and the internet. Die über Ihre Website-Nutzung gesammelten Informationen, einschließlich Ihrer gekürzten IP-Adresse, werden an Google Analytics übermittelt und auf Servern in den USA gespeichert. Google will use this information to evaluate your use of the website, to compile statistical reports on website activity and to provide other services related to website and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Durch die Nutzung dieser Website willigen Sie in die Verarbeitung Ihrer personenbezogenen Daten durch Google, wie in dieser Erklärung beschrieben, ein. You can also disable Google Analytics. For more information about Google Analytics, or the option of disabling Google Analytics, please go to

Interactive features
On some of our websites or applications, we offer interactive features, such as blogs, message boards or newsfeeds. If you make any contributions to such features, please be aware that these contributions may be viewed by others and that these contributions will be neither private nor confidential. 

How to contact us
If you have any questions, comments or concerns about this Statement, or want to request access to your personal data or exercise your privacy rights, please contact us using the contact information below. You can also reach out to our Data Protection Officer by e-mail at: 

Thank you for your interest in Sonova. 

Sonova AG
Laubisruetistrasse 28
8712 Stäfa, Switzerland
Phone: +41 58 928 0101

Date of entry into force: Friday, May 25, 2018